WTTC and Biosphere Join Forces to Standardise International Hotel Sustainability
Business
In the current landscape of globalization and information saturation, where sustainability holds paramount importance, the proliferation of new standards and eco-labels poses a significant challenge for the sector. Identifying clear and consistent sustainability criteria has become increasingly difficult.
Biosphere and WTTC have joined forces and solidified their commitment to fostering a more sustainable hotel industry to establish fundamental steps for global sustainability practices,
This marks a significant milestone for global hotel sustainability, benefiting over 2,500 hotels.
As partners of the Sustainable Hospitality Alliance (SHA), both organizations are optimistic that standardizing their sustainability concepts will undoubtedly catalyze widespread adoption by hotels worldwide.
The recent signed agreement between WTTC and Biosphere will lay the groundwork for a network of international criteria homogenization.
This initiative aims to facilitate the industry's transition from basic criteria to more advanced global standards, aligning with the 17 Sustainable Development Goals (SDGs) and 169 goals of the United Nations. This connection is made possible through the Guide for Sustainable Tourism of UN-SDSN Spain and Biosphere.
This collaboration will result in the integration of the WTTC's Hotel Sustainability Basics verification and the Biosphere methodology, creating the most comprehensive international framework for the sector, with a unified vision connected to the Sustainable Development Goals.
Hotel Sustainability Basics emerged as a result of a clear demand from a significant group of global hotel brands to develop fundamental sustainability criteria that all accommodation providers must meet as a minimum, designed for the industry, by the industry.
Hotels, guest houses and tourist residences will be able to adopt the 12 criteria of the initiative, focusing primarily on the following main lines of action:
1. Measuring and reducing energy and water consumption, as well as reducing waste and carbon emissions
2. Fundamental actions to protect the environment.
3. Fundamental actions towards a positive contribution to the communities in which they are located.